QlikView Business Discovery for Consumer Products

Seize competitive market, deliver agile operations, and improve profit

Analyze trends to capture consumer loyalty. Build and manage the intelligent supply chain that can respond to just in time production and consumer demand signals. Reduce transportation costs and time-to-market to capture shelf-space and win mindshare. Optimize trade fund management to maximize sales, margin, and return on marketing investment.

Empower the consumer-driven value chain across your organization

Consumer Products companies are operating increasingly complex global supply and distribution networks. Close collaboration is required among product developers and manufacturers, retailers and consumers to gain real time visibility into business conditions. Profitability depends on the ability to deliver detailed and on-demand analysis into every aspect of the enterprise to enable optimal decision-making by everyone across the consumer value chain.

Using QlikView Business Discovery platform, leading consumer products companies worldwide can:
  • Segment markets, competition and customers to understand and deliver maximum profit by category and brand
  • Exert greater discipline in promotion management to drive informed pricing, optimize sell through, and achieve greater profit
  • Integrate retailer sales data with sell-through information to identify demand changes and their impact through the supply chain
  • Reduce operational costs from analyses of material use and stocking levels, purchasing and production options, and supplier performance
  • Ensure trusted and timely regulatory compliance by enabling drill-down visibility into quality assurance, product safety, and recall measures

The QlikView Customer Experience

Discover why more than 750 consumer products companies around the world - including 7 of the top 10 food and beverage manufacturers - have turned to QlikView to overcome their information challenges and improve their overall performance.

Drive strategic and tactical innovation; optimize consumer engagement
QlikView has been recognized by Consumer Goods Technology, a leading business and IT news organization for the consumer products industry, as a third-time Editor's Choice winner for disruptive technology, adding tremendous value to the consumer products industry. QlikView enhances visibility and simplicity, and drives better decisions-and better performance-for consumer products companies everywhere.

QlikView can make myriad projects and processes more effective and efficient, including: detailed white space analysis; new product launches; targeted customer analysis and marketing campaigns with precise ROI; sales forecasting, territory and commission management; demand planning; and managing accurate production and returns schedules. With the QlikView Business Discovery platform, users get self-service access to the information they need, when they need it, to make the most informed decisions.